Conversions

Conversion tracking is a super helpful tool that helps businesses understand what happens after a customer interacts with their ads.  It tracks whether the customer takes valuable actions like making a purchase, signing up for a newsletter, calling the business, or downloading an app.  These actions are known as conversions.  By using this tool, businesses can see exactly how effective their ads are, which makes it easier to determine the return on investment (ROI).  It helps them figure out if their advertising efforts are paying off and driving the results they want.  Setting up conversions on Google Ads often involves trial and error.  It was a very tedious process for me to trouble shoot because it require tags to connect from Google Ads to Wix.